kjf on Should I sign over my site for a small stake in a company that does not yet exist?

Comment on Should I sign over my site for a small stake in a company that does not yet exist?parent

I certainly agree that 10% of something is better than nothing but the problem is at the moment I'm getting 10% of nothing as they only have an idea.

They could pay someone to build a site but then mine would still be around which would be competition for them.

bjnortier 17y

Well, if they only have an idea, and they're not bringing any money to the table, then I would refer to the following from the 37 Signals book "Getting Real" (free to read online)

http://gettingreal.37signals.com/ch06_Done.php

Be An Executioner

It's so funny when I hear people being so protective of ideas. (People who want me to sign an nda to tell me the simplest idea.)

To me, ideas are worth nothing unless executed. They are just a multiplier. Execution is worth millions.

Explanation:

    * Awful idea = -1
    * Weak idea = 1
    * So-so idea = 5
    * Good idea = 10
    * Great idea = 15
    * Brilliant idea = 20

    * No execution = $1
    * Weak execution = $1000
    * So-so execution = $10,000
    * Good execution = $100,000
    * Great execution = $1,000,000
    * Brilliant execution = $10,000,000

To make a business, you need to multiply the two.

The most brilliant idea, with no execution, is worth $20. The most brilliant idea takes great execution to be worth $20,000,000.

That's why I don't want to hear people's ideas. I'm not interested until I see their execution. —Derek Sivers, president and programmer, CD Baby and HostBaby

Comments