the video, if it is self-made, is really good. possible the one or another scene i would make a little different, but generally it´s awesome.
some further thoughts: the cookie should be a surprise, and nothing which is getting usual... with such small things you can surprise your customer again and again.
when it comes to your landing page:
- please make the button clickable.
- make the "try now"+ zip code entry above the fold + video smaller
- add a price table which looks more professional
- add a discount / free trial to the first order
- add the notify me directly after zip input, if service not available. if you get featured somewhere in a huge magazine, you will use thousands of potential leads here.
try to dive a little deeper into usability / conversion rate optimization. I am just writing my thesis about web usability evaluation. there are tons of easy applicapable methods out there, do get a "customers view" on your own project.
Think about which questions a skeptical client could have and try to answer them.
e.g. what if my something is washed-out? satisfaction guarantee?
Comments
the video, if it is self-made, is really good. possible the one or another scene i would make a little different, but generally it´s awesome.
some further thoughts: the cookie should be a surprise, and nothing which is getting usual... with such small things you can surprise your customer again and again.
when it comes to your landing page:
- please make the button clickable.
- make the "try now"+ zip code entry above the fold + video smaller
- add a price table which looks more professional
- add a discount / free trial to the first order
- add the notify me directly after zip input, if service not available. if you get featured somewhere in a huge magazine, you will use thousands of potential leads here.
thanks for then input.. working to implement em.
try to dive a little deeper into usability / conversion rate optimization. I am just writing my thesis about web usability evaluation. there are tons of easy applicapable methods out there, do get a "customers view" on your own project.
Think about which questions a skeptical client could have and try to answer them.
e.g. what if my something is washed-out? satisfaction guarantee?
we are big optimizely fans. New site should be release soon with much improvements. new web app and iOS coming soon.
Is the video self-made?
yup...even features some of our own Ninjas