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What happened to interesting (especially hardware) startups? Who wakes up in the morning and thinks, "I want to improve the social media experience of brands!"?

Oh that's right, they can't get funding because MBAs don't care about super laser tech or virtual reality devices, but whatever gets them the most money.

Serious question, what happened to the companies that popped up in the 90s that:

* Helped enterprise clients manage their customer service email accounts

* Helped enterprise clients manage their web pages

Eventually "social media" will just become a normal part of the internet. Just another company taking advantage of the idiocy and fear prevalent in large enterprises. "Hmm, this social media thing sounds big. We need to be involved in social media. Who can we throw buckets of money at to pretend they are helping us with our social media?"

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