"As an example, if I was proposing to build a website capable of creating an additional $100,000 of profit annually, I would ask the client to make an investment of $40,000 in their website."
You can only do this if what you offer is not a commodity. Otherwise, what you charge is the minimum of expected value and the market rate for the work you do.
Comments
"As an example, if I was proposing to build a website capable of creating an additional $100,000 of profit annually, I would ask the client to make an investment of $40,000 in their website."
You can only do this if what you offer is not a commodity. Otherwise, what you charge is the minimum of expected value and the market rate for the work you do.