Charging up front isn't always a great business model though. They could sell a few thousand copies of the app, no one else wants it, and now they have to support a product they will never get revenue from again. With a product like this I'd prefer to see a subscription model assuring me they were getting paid regularly and there's more chance they'd stick around.
I guess we haven't made this clear enough and that's our fault, but we charge upfront for the app and a year's worth of service. After that, it's $4.99 a year. We're not sure that this is the best business model (when compared to Evernote's for example), but we do know that we will not sell data or advertise. With this model, each paid user covers the cost of their usage (and not the usage of the 10s of free users their money has to cover with a freemium service) and it means we're still incentivised to continue to update and improve the service, so people renew their subscription at the end of the year.
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Charging up front isn't always a great business model though. They could sell a few thousand copies of the app, no one else wants it, and now they have to support a product they will never get revenue from again. With a product like this I'd prefer to see a subscription model assuring me they were getting paid regularly and there's more chance they'd stick around.
I guess we haven't made this clear enough and that's our fault, but we charge upfront for the app and a year's worth of service. After that, it's $4.99 a year. We're not sure that this is the best business model (when compared to Evernote's for example), but we do know that we will not sell data or advertise. With this model, each paid user covers the cost of their usage (and not the usage of the 10s of free users their money has to cover with a freemium service) and it means we're still incentivised to continue to update and improve the service, so people renew their subscription at the end of the year.
Thanks for clarifying.