Assuming you are US based and raised angel round at $5mil post money valuation. First employee (talented or experienced or super smart) for marketing will get a salary of $110K average in the market for Director of Marketing role. So, you will have to make sure that
X + Y/4 = $100-$125K/per annum and some more equity for being an early employee
where X is a fixed salary and Y is equity with 4 years vesting and 1 year cliff. If you pay him 80K salary, give him around 2-4% equity. And may be 1% equity as options for staying more than 2 years in company.
Comments
Assuming you are US based and raised angel round at $5mil post money valuation. First employee (talented or experienced or super smart) for marketing will get a salary of $110K average in the market for Director of Marketing role. So, you will have to make sure that
X + Y/4 = $100-$125K/per annum and some more equity for being an early employee
where X is a fixed salary and Y is equity with 4 years vesting and 1 year cliff. If you pay him 80K salary, give him around 2-4% equity. And may be 1% equity as options for staying more than 2 years in company.
Interesting. Thanks for that insight.