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Clever marketing. I've seen Vine videos explode as examples for things in the last few weeks, along with news and blog Vine embeds. Interactive marketing is going to get a lot more interesting with Vine clips (until of course we get saturated with those marketing messages and don't find them as unique anymore).

I'm if the 15 second timer on instagram will be more popular for product demos than Vine's 6. It's probably irrelevant (since Vine could just change the timer to compete), but may have an interesting temporary influence on adoption.

Now, If you really want to make it big create you need to create an app that only takes 9 seconds of video and is only for product demos. /sarcasm

You're right, 7 seconds is brief. I didn't get a chance to play around with the Instagram video yet, but at first glance it wasn't as easy to use (of course I didn't give it enough time and they JUST launched).

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