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Comment on How We Increased New User Registration 27%parent

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Good question. The manual login ensures that a session is started with the correct authentication credentials. Its a good default way to protect against session hijacking attacks.

I suspect we will automate the first authentication down the road, but with such a small drop-off in the new workflow, we're focusing on more core product features first. There's still lots in the new workflow, website, etc. to improve.

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