> "...See how long you can go without mentioning WordPress, Drupal, Joomla, Shopify, or whatever your technology poison is."
Disclaimer after reading this article: It's more about not mentioning your technology and listening to the customer, rather than WordPress specifically.
At first I thought this article was going to discuss more about the issue of everyday people knowing WordPress themes are extremely cheap (and sometimes free), so it kills the value of your web services (even though you may be building a custom theme). I know in my experience, as WordPress has became more popular, the average WordPress project has drastically gotten cheaper because clients aren't willing to pay more than X because they know they can find someone in high school or college to just build out a purchasable theme or something to that degree.
I have now found that it's much more valuable, like the article talks about, to offer more than just a simple "hey, we can skin your website and install cool plugins to accomplish all of your needs". To go on and discuss further about the client needs/wants, and provide value/knowledge, rather than just a theme.
Comments
> "...See how long you can go without mentioning WordPress, Drupal, Joomla, Shopify, or whatever your technology poison is."
Disclaimer after reading this article: It's more about not mentioning your technology and listening to the customer, rather than WordPress specifically.
At first I thought this article was going to discuss more about the issue of everyday people knowing WordPress themes are extremely cheap (and sometimes free), so it kills the value of your web services (even though you may be building a custom theme). I know in my experience, as WordPress has became more popular, the average WordPress project has drastically gotten cheaper because clients aren't willing to pay more than X because they know they can find someone in high school or college to just build out a purchasable theme or something to that degree.
I have now found that it's much more valuable, like the article talks about, to offer more than just a simple "hey, we can skin your website and install cool plugins to accomplish all of your needs". To go on and discuss further about the client needs/wants, and provide value/knowledge, rather than just a theme.