Indeed, social media isn't as efficient at directly converting advertising dollars to revenue as paid search. But it is a very important way to do branding, and branding can be a very powerful way to indirectly convert advertising dollars to revenue.
Comments
Indeed, social media isn't as efficient at directly converting advertising dollars to revenue as paid search. But it is a very important way to do branding, and branding can be a very powerful way to indirectly convert advertising dollars to revenue.