Then why have a giveaway when you can simply give them a trial? If it's an ecommerce business, why distract ppl with a giveaway and give them a reason NOT to buy right now?
You certainly can give a trial, but say you wanted to give away one of your larger packages (i.e 1 year or 6 months of free service) then you could use a giveaway.
it still doesn't make sense to do it for most businesses. Most people visiting your site already have some interest in your service/product, and a giveaway will give them reason to not pay you at all. Why not give a free whitepaper? A free e-book. Free content. Free tool. Something that builds trust.
Comments
Then why have a giveaway when you can simply give them a trial? If it's an ecommerce business, why distract ppl with a giveaway and give them a reason NOT to buy right now?
You certainly can give a trial, but say you wanted to give away one of your larger packages (i.e 1 year or 6 months of free service) then you could use a giveaway.
it still doesn't make sense to do it for most businesses. Most people visiting your site already have some interest in your service/product, and a giveaway will give them reason to not pay you at all. Why not give a free whitepaper? A free e-book. Free content. Free tool. Something that builds trust.