Or perhaps an increase because ads become worth more. Fake clicks make less sales, so if there are more sales, people can spend more on advertising. Of course it needs to be at a very large scale for it to influence the actual price per advertisement, but this botnet seems to be rather large-scale.
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I wonder if Ad platform companies like adwords will see a drop in their revenues once the Botnet will be dismantled...
Or perhaps an increase because ads become worth more. Fake clicks make less sales, so if there are more sales, people can spend more on advertising. Of course it needs to be at a very large scale for it to influence the actual price per advertisement, but this botnet seems to be rather large-scale.