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Comment on Cringely: Making 400k/yr profit on an eBook about parrots

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Everyone missing the obvious thing here. It's not about the parrot site at all. It's about Cringely's site. Cringely has written a post about how to make a lot of money doing something easy. Cringely's post gets a lot of traffic. (Currently #1 on HN.) Cringely's site hosts ads. Cringely (and Mrs. Cringely) make lots of money. The parrot site is to Cringely's site what parrots are to the parrot site.

He won't make much from the traffic from HN. Social media tech traffic is worth hardly anything.

Ultra targetted non-tech savvy traffic like the parrot site gets from adwords is worth a lot.

His traffic has come up sharply over the last few months (Quantcast: http://www.quantcast.com/cringely.com) to ~3k/month. Compare with ParrotSecrets.com at ~13k. Cringely is just following his own advice. What he's doing is as interesting as what he's saying.

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