It is the job of management to figure out how to make gains over the next 90 days, not make gains sustainable. The money available for consumers to spend in wake of their unemployment is the problem for whenever that issue occurs.
If there isn't a good way, you break the company up, sell it for scrap, give the resulting money to the shareholders, and they do whatever with it. It's the Jack Welch model.
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It is the job of management to figure out how to make gains over the next 90 days, not make gains sustainable. The money available for consumers to spend in wake of their unemployment is the problem for whenever that issue occurs.
If there isn't a good way, you break the company up, sell it for scrap, give the resulting money to the shareholders, and they do whatever with it. It's the Jack Welch model.
This is the cancer that has killed so many otherwise good businesses here.
Oh, no question. But realize, that is their mindset.