Yet people vote time and again for regulation which makes the performance numbers more objective and transparent for cars, white goods, electronics, etc. They pay for reviewers who give them the information and comparisons the marketers won't.
This is like saying that employees don't care about salaries because job listings rarely include them, yet they still get applicants. Employers are advertising the subset of the information they know which is beneficial to their interest, not the subset that is objectively most relevant. The article is just an elaborate post-hoc justification.
Meanwhile in reality, Wiz succeed by (allegedly) bribing CTOs to install their software, and (allegedly) bribing competitor's engineers to divulge their IP. Much more effective than marketing.
yet the numbers/features to compare is the bit that is always the most neglected.
time and time again I search for products on Amazon that do X and they all argue that X is great for all sorts of reasons and "here's stock photo imagery of a pretty woman using X" and then they miss out critical details like the range of X or how long X will last which allows me to compare it to Y.
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Yet people vote time and again for regulation which makes the performance numbers more objective and transparent for cars, white goods, electronics, etc. They pay for reviewers who give them the information and comparisons the marketers won't.
This is like saying that employees don't care about salaries because job listings rarely include them, yet they still get applicants. Employers are advertising the subset of the information they know which is beneficial to their interest, not the subset that is objectively most relevant. The article is just an elaborate post-hoc justification.
Meanwhile in reality, Wiz succeed by (allegedly) bribing CTOs to install their software, and (allegedly) bribing competitor's engineers to divulge their IP. Much more effective than marketing.
Nothing you said contradicts my point. Numbers are useful only after you know what the thing actually does for you.
yet the numbers/features to compare is the bit that is always the most neglected.
time and time again I search for products on Amazon that do X and they all argue that X is great for all sorts of reasons and "here's stock photo imagery of a pretty woman using X" and then they miss out critical details like the range of X or how long X will last which allows me to compare it to Y.
Sure, but it sounds like a personal issue unrelated to my overall point.