This is against my interests, but I was trying to imply that you are undercharging :). 5% is very cheap for hosting, charging, handling customer service, etc. You could probably charge 10-15%, and reduce it to 5-10% in volume (course sells over $xxxx for its lifetime). Gumroad, which is a simpler use case, charges 5%.
For the mailing list, I'd want a mailing list I own to be auto-updated once the user opts-in (vs me having to export then import into MailChimp separately, redoing confirmation emails, etc.).
Well, thanks a lot for your thoughts/insight on the subject. We discussed/thought/slept on it at length and still think the price is right.
The biggest single piece that convinces us is that the people we're aiming at are hobbyists. They are already using free tools (often wordpress + plugins, or similar) and only pay PayPal fees. We want them to stop screwing around setting up custom blogs and password protecting them (posts are 'lessons', upload videos to vimeo and password protect those too, etc) and use something end-to-end/hosted instead, for which they pay a small cut of their revenue.
As I mentioned earlier it's the same fee structure as kickstarter, and it seems to work well for them.
Comments
This is against my interests, but I was trying to imply that you are undercharging :). 5% is very cheap for hosting, charging, handling customer service, etc. You could probably charge 10-15%, and reduce it to 5-10% in volume (course sells over $xxxx for its lifetime). Gumroad, which is a simpler use case, charges 5%.
For the mailing list, I'd want a mailing list I own to be auto-updated once the user opts-in (vs me having to export then import into MailChimp separately, redoing confirmation emails, etc.).
Well, thanks a lot for your thoughts/insight on the subject. We discussed/thought/slept on it at length and still think the price is right.
The biggest single piece that convinces us is that the people we're aiming at are hobbyists. They are already using free tools (often wordpress + plugins, or similar) and only pay PayPal fees. We want them to stop screwing around setting up custom blogs and password protecting them (posts are 'lessons', upload videos to vimeo and password protect those too, etc) and use something end-to-end/hosted instead, for which they pay a small cut of their revenue.
As I mentioned earlier it's the same fee structure as kickstarter, and it seems to work well for them.