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Comment on BMW Exec: Young People Prefer Voice and Screens over Buttons

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They want things done quickly and they’re multitasking.

Nothing is faster than a dedicated button that can be used without taking your eyes off the road.

People should not be “multitasking” while driving. If they are already multitasking, adding another task (navigating a touch screen or arguing with a voice assistant) is not a good thing.

BMW is supposed to be the “ultimate driving machine”, not the ultimate multitasking machine. I remember my dad getting a 5 Series around 2000, and he noted how terrible the cup holders were. Apparently when he asked, the response he got was that they were just there because Americans demanded it, but they (BMW in Germany) don’t believe people should be eating/drinking in their cars, so they made the worst cup holders possible. Malicious compliance.

I’d also be interested in how many “young people” are buying BMWs. All I hear about is how expensive cars are and how little money young people have.

Also how fewer young people are driving at all.

It strikes me as a person who wants x to be true saying that x is true based on statistics that they've engineered to look as if x is true.

"Everyone I've spoken to loves touch screens" (unspoken bit: on their phones).

Reminds me of "Sam Altman says people don't want an AI to act as CEO": https://news.ycombinator.com/item?id=49094061

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