He's loud and annoying, which many perceive as confidence. He's not confident, make no mistake, but people think he is. Someone smarter and better spoken will perform worse. They want a "simple man". Of course Trump is not actually simple, but because of how stupid he sounds they think he is.
However, he tries to portray himself as smart and knowledgable but is clearly quite stupid. That doesn't track with his supporters both believing what he says and also thinking that he is stupid.
In contrast, Boris Johnson (ex-UK Prime Minister) deliberately made himself look like a blundering fool (messy hair, stumbling over words etc.) whilst being very smart. Unfortunately, he lied a lot and abused his power, so we eventually got rid of him - not the kind of person you want to have power, but the type of person who seeks power.
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He's loud and annoying, which many perceive as confidence. He's not confident, make no mistake, but people think he is. Someone smarter and better spoken will perform worse. They want a "simple man". Of course Trump is not actually simple, but because of how stupid he sounds they think he is.
However, he tries to portray himself as smart and knowledgable but is clearly quite stupid. That doesn't track with his supporters both believing what he says and also thinking that he is stupid.
In contrast, Boris Johnson (ex-UK Prime Minister) deliberately made himself look like a blundering fool (messy hair, stumbling over words etc.) whilst being very smart. Unfortunately, he lied a lot and abused his power, so we eventually got rid of him - not the kind of person you want to have power, but the type of person who seeks power.