Not sure this is such a good idea. I operate a similar business and most of our profit comes from educational customers. Universities have massive budgets and a few thousand dollars is peanuts to them. School boards also tend to have large budgets, although it tends to be cyclical.
I think the best option is to have a free, limited version and then offer more features for a price. I notice that lucidchart doesn't have any free version for teams.
Yes, I know - that is the whole point of the article. What I meant is that they don't generally have a free team version. It would be better perhaps to have a limited free version for everyone, and then charge educators if they want a more advanced version rather than giving them the crown jewels for free. Just my opinion based on selling a similar offering to this market for over 15 years.
Comments
Not sure this is such a good idea. I operate a similar business and most of our profit comes from educational customers. Universities have massive budgets and a few thousand dollars is peanuts to them. School boards also tend to have large budgets, although it tends to be cyclical.
I think the best option is to have a free, limited version and then offer more features for a price. I notice that lucidchart doesn't have any free version for teams.
There is a free team account for educators they just have to apply for it.
Yes, I know - that is the whole point of the article. What I meant is that they don't generally have a free team version. It would be better perhaps to have a limited free version for everyone, and then charge educators if they want a more advanced version rather than giving them the crown jewels for free. Just my opinion based on selling a similar offering to this market for over 15 years.