i also really wish, Apple would make it easier and maybe obvious to gate in the store instead. there's so many apps that look like they'll actually be free, but only after a complicated wizard do you end up with the "includes in-app purchase" label which really means: you have to purchase or get nothing. for allihat, i also am gating all functionality with a subscription (at least i don't have a sneaky dark pattern wizard), but i really wish i could just do this in the app store and not the app itself. would just be so much more obvious for users. (i think iOS apps do have this "quick subscribe" mode, but mac app store doesn't have this yet...)