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Comment on Ask HN: What is the long term purpose of Google releasing free offline models?

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Giving away or offering lower cost AI models help keep users in the Google ecosystem, which is very financially lucrative for Google with its ad sales related to its search engine.

You don't need the google ecosystem at all to utilize them though how does this keep me there whatsoever?

It keeps "branding" intact. This is similar to red-bull spending $3 BILLION annually on marketing... it's to keep the brand alive in the minds of folks and "associate" them as kinda the de-facto in given industry.

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