> Really? To me it seems to be more American than anything else. There are guys dancing and pretty girls and special effects. That seems pretty much like an outgrowth of MTV culture, rap videos, etc. which are of American origin. I'll grant it has a unique sense of humor.

I would like to differ. People dancing, pretty girls as eye candy is a universal trend that definitely didn't start out of the MTV generation. See for e.g. Bollywood movies.