Most of the apps I had in mind when reading the article were social apps with some sort of chicken and egg problem when it comes to user adoption.
I believe that apps having a chicken and egg issue should try to break the distribution cycles they put in place. After all, Twitter started booming because Jessica Alba created an account. Although Airbnb did some great hacking, they manage to get 2 minutes on CNN with their Obama corn flakes.
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Most of the apps I had in mind when reading the article were social apps with some sort of chicken and egg problem when it comes to user adoption.
I believe that apps having a chicken and egg issue should try to break the distribution cycles they put in place. After all, Twitter started booming because Jessica Alba created an account. Although Airbnb did some great hacking, they manage to get 2 minutes on CNN with their Obama corn flakes.