Market this to the management of every apartment complex with a gate. Have them spread your app to their individual resident base.
Your marketing copy has to change a little because you are now targeting management to be your distribution channel. You could say something like our app reduces the line in front of the gate because it makes it easier for trusted outsiders to enter the community.
Or if you think it's easier to go after your end-users, then you could:
- try and cross-market with other startups targeting apartment residents
- try to get access to different apartment community/common rooms and drop some flyers or quickly talk to some folks (this is kind of creepy and risky, but you might be able to hack the process by asking for a tour of the apartment from management)
- try dropping your message on apartment forums or review sites
Comments
Market this to the management of every apartment complex with a gate. Have them spread your app to their individual resident base.
Your marketing copy has to change a little because you are now targeting management to be your distribution channel. You could say something like our app reduces the line in front of the gate because it makes it easier for trusted outsiders to enter the community.
Or if you think it's easier to go after your end-users, then you could:
- try and cross-market with other startups targeting apartment residents
- try to get access to different apartment community/common rooms and drop some flyers or quickly talk to some folks (this is kind of creepy and risky, but you might be able to hack the process by asking for a tour of the apartment from management)
- try dropping your message on apartment forums or review sites
Shared buildings explicitly forbid this sort of remote-unlock functionality, for obvious reasons.