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Comment on Apple has lost their legal claim to the iPhone name in Mexico

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Something tells me, that even with a loss in court, it was worth having a few years of iPhone sales as the "iPhone".

It'll probably eventually be called the "Apple Phone"; but people will still call it iPhone.

But why sue and expose themselves to an injunction?

Maybe being on offense allowed them to set the pace of the trial more and possibly be in a better position for a settlement in the case. I'd be great to hear from a lawyer if this speculation is correct.

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