In any NFC interaction, there's at least one reader involved. In the NFC world people are dreaming of the day that all mobile phone's have nfc and these interactions are reader on reader.
We are obviously a long way from that. Does this device make this a reality? Will people be buying these, placing them in their pockets like headphones to pull out when needed?
Unlikely, it's true.
However, there's no need to fixate on this. With some imagination, there's a lot that can be one with the humble tag and nfc readers in the field.
Imagine at events or tradeshows, people were given wristbands. These wristbands could have their email, phone number, VIP area access and even drink credits attached. Hell, even their full facebook profile.
Booth holders could have checkin stations, where with a swipe wristbanders could sign up to mailing lists, share contact info, or like a product on facebook. People at concerts could get branded photos taken with "Listening to $FAMOUS_ROCK_BAND's $FAMOUS_SONG"
Even if, there was 400M iOS devices that were going to spontaneously combust the minute iPhone 6 with nfc was released. And even if, this product line only had a useful life of one year, for developers it's still a year's evolution on their NFC app.
Comments
In any NFC interaction, there's at least one reader involved. In the NFC world people are dreaming of the day that all mobile phone's have nfc and these interactions are reader on reader.
We are obviously a long way from that. Does this device make this a reality? Will people be buying these, placing them in their pockets like headphones to pull out when needed?
Unlikely, it's true.
However, there's no need to fixate on this. With some imagination, there's a lot that can be one with the humble tag and nfc readers in the field.
Imagine at events or tradeshows, people were given wristbands. These wristbands could have their email, phone number, VIP area access and even drink credits attached. Hell, even their full facebook profile.
Booth holders could have checkin stations, where with a swipe wristbanders could sign up to mailing lists, share contact info, or like a product on facebook. People at concerts could get branded photos taken with "Listening to $FAMOUS_ROCK_BAND's $FAMOUS_SONG"
Even if, there was 400M iOS devices that were going to spontaneously combust the minute iPhone 6 with nfc was released. And even if, this product line only had a useful life of one year, for developers it's still a year's evolution on their NFC app.
It's about empowering apple devs NOW(ish)