I'd bet that least 2x more people would use a maid service if someone did it in just the right way. I think the biggest issue to fight is procrastination and fear of uncertainty. Some kind of loss-leader promotion might pay huge dividends.
The front page is perfect and if it only said "First cleaning is on us. No upsells. No commitment. No kidding" or something I bet you'd get tons of people to try it and the LTV would make up for the acquisition costs.
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I'd bet that least 2x more people would use a maid service if someone did it in just the right way. I think the biggest issue to fight is procrastination and fear of uncertainty. Some kind of loss-leader promotion might pay huge dividends.
The front page is perfect and if it only said "First cleaning is on us. No upsells. No commitment. No kidding" or something I bet you'd get tons of people to try it and the LTV would make up for the acquisition costs.