I just created an account and installed the tracking code on one of my sites. I have to say, the UX from sign up through implementation is exceptional, and virtually seamless. I particularly liked the install verification sequence, and the brief yet informative animated introduction to the dashboard. Kudos to your team for creating a product that's such a pleasure to use and look at!
A few very minor nit's to pick: Overall, the login screen is great, but omitting the submit button seems a bit too minimalist. I know what to do because the response of using the Return or Enter or Go key is by now second nature; it might not be as apparent to less geeky folks. Besides, the design choice is jarring given how prominent a button you're using for the password reset flow.
Regarding the visual flow in the sign up process: It's probably already on your list of ToDo's, but the form styling between the join and login screens is substantially different.
After installing your tracking script on both a static page and using the Wordpress plugin, and double checking the installation verification, I had to go through the dashboard introduction a second time. It would be ideal if there was button allowing me to dismiss/opt-out of the intro.
Lastly, I'd suggest experimenting with an additional tier of pricing above the $9 mark but below the custom enterprise level. My intuition is that there's a level where people want more capability but are reluctant to go through the personalized and uncertain "Enterprise" process. Also, it's possible people might be more likely to choose a paid plan if there was more than one option; that's definitely the response I personally had.
Just off the cuff, one version might be:
Free: 1 site, 1 individual
Standard: 3 Sites, 5 team members. $9/month
Premium: 10 Sites, 10 team members, exclusive premium features. $19/month
To be sure, you don't want to cannibalize your Enterprise sales, so it's worth comparing these price and usage points to what data you have in that area.
Finally, grandfathering existing Premium users in this scenario would be as simple as upgrading them to the new level and giving them a $10/month discount for the life of their account.
k's thank you for this feedback! I'm on my phone at the moment but I'm going to get back with a detailed reply as soon as possible, we've made a lot of difficult decisions and your feedback covers a lot of it.
Comments
I just created an account and installed the tracking code on one of my sites. I have to say, the UX from sign up through implementation is exceptional, and virtually seamless. I particularly liked the install verification sequence, and the brief yet informative animated introduction to the dashboard. Kudos to your team for creating a product that's such a pleasure to use and look at!
A few very minor nit's to pick: Overall, the login screen is great, but omitting the submit button seems a bit too minimalist. I know what to do because the response of using the Return or Enter or Go key is by now second nature; it might not be as apparent to less geeky folks. Besides, the design choice is jarring given how prominent a button you're using for the password reset flow.
Regarding the visual flow in the sign up process: It's probably already on your list of ToDo's, but the form styling between the join and login screens is substantially different.
After installing your tracking script on both a static page and using the Wordpress plugin, and double checking the installation verification, I had to go through the dashboard introduction a second time. It would be ideal if there was button allowing me to dismiss/opt-out of the intro.
Lastly, I'd suggest experimenting with an additional tier of pricing above the $9 mark but below the custom enterprise level. My intuition is that there's a level where people want more capability but are reluctant to go through the personalized and uncertain "Enterprise" process. Also, it's possible people might be more likely to choose a paid plan if there was more than one option; that's definitely the response I personally had.
Just off the cuff, one version might be:
Free: 1 site, 1 individual
Standard: 3 Sites, 5 team members. $9/month
Premium: 10 Sites, 10 team members, exclusive premium features. $19/month
To be sure, you don't want to cannibalize your Enterprise sales, so it's worth comparing these price and usage points to what data you have in that area.
Finally, grandfathering existing Premium users in this scenario would be as simple as upgrading them to the new level and giving them a $10/month discount for the life of their account.
Good luck, and great product!
k's thank you for this feedback! I'm on my phone at the moment but I'm going to get back with a detailed reply as soon as possible, we've made a lot of difficult decisions and your feedback covers a lot of it.