> next day red bull was sold out in austria (which was there main markets at that time)
This is also where the Western version of Red Bull is from. Originally it was an energy drink in Thailand and an Austrian partnered up with the Thai owner, adapted it to suit the Western palate and ever since then they have been going incredibly strong and long survived all energy-drink competitors that shortly popped up during the 90s.
Mateschitz's and Yoovidhya's net worth is about 5 billion each.
I don't think there is any important extreme sport event they are not involved in. Their annual "Flugtag" is legendary here in Austria! http://en.wikipedia.org/wiki/Red_Bull_Flugtag
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> next day red bull was sold out in austria (which was there main markets at that time)
This is also where the Western version of Red Bull is from. Originally it was an energy drink in Thailand and an Austrian partnered up with the Thai owner, adapted it to suit the Western palate and ever since then they have been going incredibly strong and long survived all energy-drink competitors that shortly popped up during the 90s.
Mateschitz's and Yoovidhya's net worth is about 5 billion each.
I don't think there is any important extreme sport event they are not involved in. Their annual "Flugtag" is legendary here in Austria! http://en.wikipedia.org/wiki/Red_Bull_Flugtag