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Comment on Rumor: Microsoft In Acquisition Talks With Rdio

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Everything about "Xbox Music" I've seen (including the app in the Windows 8 RTM) would seem to indicate that the service is simply Zune without the tainted brand. I'm not entirely convinced Microsoft needs Rdio for such a service, beyond their userbase. Not to say an Rdio buyout would be unlikely, but the conjecture in this piece about Rdio being Xbox Music doesn't survive the facts already out there.

Their 'web player' service exists, but is terrible. If it was at a low price (which, let's face it, it may well be) it might be worth snapping up Rdio just to get some attention given to their music web presence.

Agreed. Sure, there is some obvious upside for Microsoft (talent, code, international rights), but they don't need Rdio. Rdio, on the other hand, desperately needs Microsoft. It's a politically motivated rescue. Similar to the MOG acquisition.

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