I think these graphs are just too unreliable. If I set it to Past 90 Days, there's a blip on Sept 6, 2025 with a value of 28. The next data point isn't until Nov 27, 2025 and it goes up to 100. If I then set it to Past 12 Months, the only data is in Nov and there is nothing for Sept.
Then, even more interestingly, if I change it to "News Search" (instead of Web Search) and set it to Past 12 Months, the biggest spike is actually May 18-24, 2025 where the value is 100 and the Nov blip is only 9. https://trends.google.com/trends/explore?geo=CA&gprop=news&q...
EDIT - that was set to Canada. If I set it to Worldwide the values change obviously.
Comments
This does not currently show up on Google Trends, so unless you're trying to go full conspiracy mode here I don't see why we should trust this random screenshot to be accurate: https://trends.google.com/trends/explore?date=now%207-d&geo=...
If you change the region, it does show up.
https://trends.google.com/trends/explore?date=now%207-d&geo=...
Are you in a different timezone?
I an in EST and do not see any traffic before 7pm Nov 26 EST.
I can confirm I am seeing data in EST time because the latest data available is from 20 mins ago in EST.
I think these graphs are just too unreliable. If I set it to Past 90 Days, there's a blip on Sept 6, 2025 with a value of 28. The next data point isn't until Nov 27, 2025 and it goes up to 100. If I then set it to Past 12 Months, the only data is in Nov and there is nothing for Sept. Then, even more interestingly, if I change it to "News Search" (instead of Web Search) and set it to Past 12 Months, the biggest spike is actually May 18-24, 2025 where the value is 100 and the Nov blip is only 9. https://trends.google.com/trends/explore?geo=CA&gprop=news&q...
EDIT - that was set to Canada. If I set it to Worldwide the values change obviously.