Mini-apps feel like a way for major platforms to control more user entry points. They sit between web and native apps and are much faster to build. From my perspective, they’re just another iteration of how platforms experiment with lighter app formats.
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What are "mini-apps" anyway? The little games you have to play on full-screen ads? Apple setting the stage for their own ad expansion?
Mini-apps feel like a way for major platforms to control more user entry points. They sit between web and native apps and are much faster to build. From my perspective, they’re just another iteration of how platforms experiment with lighter app formats.