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Comment on Tesla's Big Gamble: Can The Electric Car Go Mainstream?parent

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I think their rationale is: Their cars are very expensive. People would buy a 196 inches-long expensive car, they also would buy an expensive sports cars. They wouldn't buy an expensive Prius easily. Maybe they are using their high margins on those cars to have some chance against Asian makers in the future. But, sad truth is, they will develop the very tech that nissan, toyota, hyundai, et al, will use to kill them.

I think their rationale is that they need to fit a lot of battery somewhere. The Model S is not just long, it's wide for a sedan. That's all about fitting the massive battery pack under the passenger compartment.

Tesla is licensing some of their tech to Toyota iirc. I think they are of the attitude that in the current market more electric cars from everyone is good for business.

and mercedes

They have a deal to get some of the interior trim from Mercedes. And Daimler (Mercedes parent company) owns a chunk of Tesla.

>>But, sad truth is, they will develop the very tech that nissan, toyota, hyundai, et al, will use to kill them.

Could you expand on this? How exactly will Tesla bring about its own demise?

By licensing, or being forced to license, their tech to extremely competitive companies. I believe that Tesla will end up making only high-end cars and making money mostly from licensing. But that's just an opinion, really. No one really knows where things are headed to. One thing is for sure: youngsters don't like cars as people my age.

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