That falls afoul of Brooks' law though. Apple isn't limited by development cash in any meaningful way. They're limited by staff. There aren't that many world class developers out there. Apple is grabbing up all they can, but they're in competition with a lot of other companies with sizable war chests. And the ones Apple has are hard at work already.
Google's been throwing world class talent at maps for the better part of a decade now. And it's only now, within the last year or so, that the product has even begun to look mature enough to be cloned. Basically, Apple can't buy this. They just have to work on it iteratively until it improves.
Which, IMHO, it will. The "innovative window" for maps has closed. There aren't enough great features left for Google to add, so they won't be able to maintain their lead indefinitely. Mapping will be a commodity app (and hopefully an open source one) within a few years.
> Apple is grabbing up all they can, but they're in competition with a lot of other companies with sizable war chests.
Why not start a price war for developers? Presumably Apple has plenty of funds to start offering developers, say, double what they're offering now. If developer skill and/or quality is really a primary concern for Apple, what is stopping them from simply offering more compensation? (Obviously, I'm not suggesting that this would be a quick fix to their maps project.)
Yes, I meant the data improvement. Pay people to get all major metros internationally double-checked and corrected. Pay for POI data entry or develop that separately.
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That falls afoul of Brooks' law though. Apple isn't limited by development cash in any meaningful way. They're limited by staff. There aren't that many world class developers out there. Apple is grabbing up all they can, but they're in competition with a lot of other companies with sizable war chests. And the ones Apple has are hard at work already.
Google's been throwing world class talent at maps for the better part of a decade now. And it's only now, within the last year or so, that the product has even begun to look mature enough to be cloned. Basically, Apple can't buy this. They just have to work on it iteratively until it improves.
Which, IMHO, it will. The "innovative window" for maps has closed. There aren't enough great features left for Google to add, so they won't be able to maintain their lead indefinitely. Mapping will be a commodity app (and hopefully an open source one) within a few years.
> Apple is grabbing up all they can, but they're in competition with a lot of other companies with sizable war chests.
Why not start a price war for developers? Presumably Apple has plenty of funds to start offering developers, say, double what they're offering now. If developer skill and/or quality is really a primary concern for Apple, what is stopping them from simply offering more compensation? (Obviously, I'm not suggesting that this would be a quick fix to their maps project.)
Apple Maps might need some code improvement, but what they really need is data improvement, and that can be bought.
Yes, I meant the data improvement. Pay people to get all major metros internationally double-checked and corrected. Pay for POI data entry or develop that separately.