I think it's more about the visual style overall with or without text. It's not just DK book but Designs for American Museum of Natural History and other example. Software packaging, especially from Microsoft had it.
The text is often a serif font, there is often a white background, and a heavy reliance of clip art. At least for me, it immediately clicked and I recognized it. I just had no idea it had a name and it's identified as a unified "style".
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I must disagree. Even Encarta had text. DK books are terrific precisely because they give small amounts of text right next to the image it relates to.
This site has no text.
I think it's more about the visual style overall with or without text. It's not just DK book but Designs for American Museum of Natural History and other example. Software packaging, especially from Microsoft had it.
The text is often a serif font, there is often a white background, and a heavy reliance of clip art. At least for me, it immediately clicked and I recognized it. I just had no idea it had a name and it's identified as a unified "style".