Yelp's got a lot of space for improvement, you can do well here.
For example: the iPhone app doesn't let you write reviews. The best time to write a review for a place is when you're there. But Yelp wants me to go back home and log in through a desktop to do that. EPIC FAIL.
Do some use case & scenario analysis, and you should do well. Consider plugging into different parts of peoples' lives. E.g. Facebook and the iPhone. A facebook app that browses reviews of people you know, and lets you invite people to a restaurant for dinner could do pretty well.
Comments
Yelp's got a lot of space for improvement, you can do well here.
For example: the iPhone app doesn't let you write reviews. The best time to write a review for a place is when you're there. But Yelp wants me to go back home and log in through a desktop to do that. EPIC FAIL.
Do some use case & scenario analysis, and you should do well. Consider plugging into different parts of peoples' lives. E.g. Facebook and the iPhone. A facebook app that browses reviews of people you know, and lets you invite people to a restaurant for dinner could do pretty well.