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Comment on Search engine referral report for 2025 Q2

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From a personal experience, at least 50% of my Google searches moved to ChatGPT and Claude. Since, I saw many similar transitions with my friends and coworkers, I was expecting higher numbers for OpenAI.

Do you see a similar transition in your network?

Do you often ask questions that lead you to a link? I use LLMs heavily but still use google when looking for a link.

Depends on the questions.

If a technical problem, before my questions were leading either to official doc or stackoverflow, now I get possible solutions to try

Other types of questions like reviews, product comparisons GPT shows couple of relevant links to reddit and I go check them to see if summary was right and then surf relevant subreddit.

If I assign a number, I would say 80% of my requests lead to answers inside the GPT, other 20% lead to links

This is tracking opening links ? AI summarizes the content so you don't even have to visit the site.

But they provide sources/links, which I click occasionally and they have utm source with chatgpt

which explains the low number of those in stats

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