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Comment on It’s OK to block ads (2015)parent

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I run AdNauseam to click as many ads as possible randomly simulating ad-addicted humans, just to waste as much money of adtech companies and ad buyers as possible. This year I caused something like $10k to likely be paid for ads to be delivered to my computer that I sent to /dev/null and never saw.

I see no way adtech will reform unless conversion rates plummet to the point that the business model becomes unsustainable.

Genuine question: If millions of people ran automated ad-clicking bots, how would your industry survive?

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