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About 10 years ago I did a spoof version of a 50 Cent song and posted it on one forum - it took off in a really big way with people sharing it on forums and via email (this was before YouTube or Facebook), and ended up getting heavy radio play all over Europe and Australia. I signed a management and publishing deal and ended up producing music professionally for a few years before I decided to go to college for computer science.

The power of creating something resonant and putting it on the internet is huge, and it's still totally possible today.

I believe that consumer startups in the early stages are no different. You need to find a way of presenting yourself that resonates emotionally with your desired audience, to the extent that they want to share that feeling with others.

Congrats on the viral success! It's a really fun experience.

50 pence posts on hacker news. Amazing. Well done my friend, if it is indeed you - that song was and is most amusing. Surely the highlight must've been yoda playing it on radio 1?

It was a big moment! A load of other crazy stuff happened around the same time - the original artists were played the track and approved it for general release, and I was getting about 100 emails a day from random listeners who had tracked me down.

The best advice I ever got was not to associate my real name with the track, so that a relatively crappy 'one hit wonder' didn't define me forever. Now it doesn't matter as much. Suffice to say, I'm firmly in favor of pseudonyms online.

I have to ask, what was the song? Can we have a link?

It was indeed 'In Da Pub' by 50 Pence aka ladon86. Here's a video with lyrics in the desc to help with the British-isms: http://www.youtube.com/watch?v=pioFIcQw2zM

And GEMA actually blocks it, pretending its the original 50-cents track..

My guess is "50 Pence - In Da Pub"

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