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Comment on That Dropped Call with Customer Service? It Was on Purpose

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the book includes a section on what they called “sludge” — tortuous administrative demands, endless wait times, and excessive procedural fuss that impede us
a number of these obstacles are deliberate tools that discourage

This 'sludge' seems to be a common phenomena. Adobe are famous for making sign-up easy but unsubscribing extremely difficult.

'Sludge' had an unexpected upside when a friend's wordpress site went down when the host demanded 400% more for hosting. I waded through their intentionally broken UI and well-hidden online chat to try to help sort it out, but they eventually admitted (after three lengthly chats over 2 days) it was basically extortion as they advertised at $x but actually charge $(5x). The fact they wasted so much time was what frustrated me and prompted the irrational action of moving the entire site to lightsail, copying across the DNS records, setting up auto renew on SSL cert etc. A lot of work for a weekday evening considering I knew nothing about wp. But it worked!

tl;dr that hosting company's 'sludge' caused such frustration it prompted an irrational response, which had led to a very good outcome (leaving the company for a much better one, even through it wasn't worth it from a purely rational perspective).

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