Demos build more trust. Working products even more. Revenue builds more trust yet. Customers with recognizable names in your target market helps even more. A long track record of revenue showing the health of the company helps more, too-- nobody wants to be a customer of a company that's likely to disappear. It's like the opposite of the saying "nobody got fired for choosing IBM."
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>Btw landing pages and mockups don’t create a lot of trust...
Why do you say that?
Demos build more trust. Working products even more. Revenue builds more trust yet. Customers with recognizable names in your target market helps even more. A long track record of revenue showing the health of the company helps more, too-- nobody wants to be a customer of a company that's likely to disappear. It's like the opposite of the saying "nobody got fired for choosing IBM."