Because people are desperate for this to be realistic, the same way people pumped money into Diaspora, even though it was backed by a team that's never shipped product before, that all just recently left college.

I want Ouya to succeed, but I just don't see how it can happen. They are extremely aggressive both on schedule and pricing, and more than that, the team has no experience shipping consumer electronics - and hardware manufacturing is a huge, huge expertise in and of itself.

So you have a very, very inexperienced team trying to ship a consumer electronics device faster and cheaper than pretty much any other experienced manufacturer who have been doing this for decades.

I'm not sure if most backers realize quite how big of a leap this is.