Would it have been better ? I'll prefer a company that produces massive advances like these to one that would just provide better service or lower costs for some customers at some point in time.

We had some big advances in France too, when telcos sold telephone for stratospheric prices. Now they still charge too much, but just use their cartel agreements to get more revenue. I know which one I prefer.

Full disclosure : i'm from Europe, so not a real capitalist.