While this seems to be a legitimately strong technical achievement pushing the SotA, I can't help but feel that it's cheapened by the use of the word "Deep" and the way in which their "Deep research" button seems to be a UI copy of Deepseek's "DeepThink" button.
Am I right that at least from a marketing standpoint, it appears that OpenAI are now on the defensive?
I think you are right. Having somebody release service with claims of 10x efficiency rather knocks a hole in messaging about your super-large capex to deliver things. (I thought to the contrary but it's been pointed out to me you probably cannot deliver 10x (financial) outcome on that investment.)
I harp on a lot in HN about the value of adjectives, and words as simile. I look at "deep" and thinks its value is close to "nice" -it doesn't actually mean much more than "please like me"
I'd almost say belief that this is deep, is a .. "hallucination"
I think if you treat "deep" as a noun: It's "my company" flagging. This is OpenAI research. It's depth, is not defined as "deep"
I think they definitely are. To customers, there's close to zero perceptible benefit when X model scores significantly higher on some benchmark they never heard of (or even know what is about). So they're desperately trying to make it different in some way.
Comments
While this seems to be a legitimately strong technical achievement pushing the SotA, I can't help but feel that it's cheapened by the use of the word "Deep" and the way in which their "Deep research" button seems to be a UI copy of Deepseek's "DeepThink" button.
Am I right that at least from a marketing standpoint, it appears that OpenAI are now on the defensive?
I think you are right. Having somebody release service with claims of 10x efficiency rather knocks a hole in messaging about your super-large capex to deliver things. (I thought to the contrary but it's been pointed out to me you probably cannot deliver 10x (financial) outcome on that investment.)
I harp on a lot in HN about the value of adjectives, and words as simile. I look at "deep" and thinks its value is close to "nice" -it doesn't actually mean much more than "please like me"
I'd almost say belief that this is deep, is a .. "hallucination"
I think if you treat "deep" as a noun: It's "my company" flagging. This is OpenAI research. It's depth, is not defined as "deep"
Apparently, even google used a similar term for Gemini back in December. https://techcrunch.com/2024/12/11/gemini-can-now-research-de...
I think they definitely are. To customers, there's close to zero perceptible benefit when X model scores significantly higher on some benchmark they never heard of (or even know what is about). So they're desperately trying to make it different in some way.