I agree. This is definitely not a long term business model and could only benefit if its built to sell. These people build a business out of tricking people into clicking their misleading title and video thumbnails that are populated from their Facebook Feed(almost like ads) to increase their stats and app users. People don't usually get fooled more than once, so their traffic is starting to decline. Like our president Bush once said "Fool me once, shame on — shame on you. Fool me — you can't get fooled again"