I agree that it's probably a viral marketing campaign, but I think you may have the wrong idea about reddit users solving this. Looking at the ones who seem to have cracked it a few are accounts over a year old, which isn't bulletproof but still is usually a decent indicator that they're legit.
Also, I don't think this puzzle was all that out of reach, apparently the name of the cipher itself was encoded right in, along with various other hints in other languages. The cipher itself isn't all that complex either.
I agree with this. I am not surprised that some people could decipher the note in a matter of hours using online tools. Assuming that it couldn't have been done is the shakiest inference made by grandparent.
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I agree that it's probably a viral marketing campaign, but I think you may have the wrong idea about reddit users solving this. Looking at the ones who seem to have cracked it a few are accounts over a year old, which isn't bulletproof but still is usually a decent indicator that they're legit.
Also, I don't think this puzzle was all that out of reach, apparently the name of the cipher itself was encoded right in, along with various other hints in other languages. The cipher itself isn't all that complex either.
Just being pedantic.
I agree with this. I am not surprised that some people could decipher the note in a matter of hours using online tools. Assuming that it couldn't have been done is the shakiest inference made by grandparent.