I applaud what you're trying to do, but I think you hit the nail on the head in your last sentence. You need more iteration in order to find something that sets you apart. I wouldn't contribute to this kickstarter because I don't see anything here that really differentiates you from your competition in a way that would make people want to pay for your service.

If you missed Alex Loddengaard's "One Year, Six Products," you might want to check it out. http://alexlod.com/2012/07/10/one-year-six-products-what-ive...