Comment on New Apple iBook - Master Class with Eric RiesComments−quesera14yI read all of the copy twice.The first time through, I was convinced this was a mildly funny parody.The second time, I was only half-convinced.This is a real product, and he's marketing it like a Ginsu knife to be absurdist/ironic, right? Those guys sold a lot of knives...!
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I read all of the copy twice.
The first time through, I was convinced this was a mildly funny parody.
The second time, I was only half-convinced.
This is a real product, and he's marketing it like a Ginsu knife to be absurdist/ironic, right? Those guys sold a lot of knives...!