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Comment on Infallible Formula to Create a Money-Making Startup

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"Before I started IndexTank I already knew that people would be willing to pay $$$ for such a service because I'd been making money with search consulting for a while."

I started off the in a similar manner, doing lots of consulting work. I know there is demand (in my case, its selling structured data), but however I am not too sure on whether the same demand would exist if I were to 'productize' my consulting work (ie. launch an api for structured data).

As one of the commentors, mentioned its really hard targeting the big companies and most small companies simply don't have the technical expertise to use an API (as in my case).

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