That’s primarily via the PROs - ASCAP, BMI, SESAC.
E.g. ASCAP says
“Fortunately, most popular live-streaming platforms, such as YouTube, Facebook, Instagram Live, Soundcloud and Twitch are licensed by ASCAP”
I’m assuming because DJ performances via twitch are considered non-interactive streaming they - like Pandora’s free tier - don’t need a mechanical licence, at least in the US.
How that then translates to other territories though I’m not entirely sure. In Europe I’m pretty sure they’d need to have a mechanical licence in place whether or not they are interactive.
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Have you got a reference for how they are tackling publishing rights? I've been looking for it and only found references to labels so far.
Twitch is already licensed for publishing after it did a deal with the NMPA back in 2021
https://www.nmpa.org/nmpa-and-twitch-announce-agreement/
That’s primarily via the PROs - ASCAP, BMI, SESAC.
E.g. ASCAP says “Fortunately, most popular live-streaming platforms, such as YouTube, Facebook, Instagram Live, Soundcloud and Twitch are licensed by ASCAP”
See third accordion here: https://www.ascap.com/help/ascap-licensing
I’m assuming because DJ performances via twitch are considered non-interactive streaming they - like Pandora’s free tier - don’t need a mechanical licence, at least in the US.
How that then translates to other territories though I’m not entirely sure. In Europe I’m pretty sure they’d need to have a mechanical licence in place whether or not they are interactive.
They haven't licensed publishing (at least not yet). Source: am publisher
They have, via the NMPA deal in 2021. (See my comment a couple above)
You can read more about what that deal covered — and didn’t cover — here on NMPA’s site:
https://www.nmpa.org/twitch-makes-deal-with-nmpa-but-streame...